Welcome to Firebase Introducing the next generation of Google Tag Manager and Tag Manager 360 for Mobile Apps
Welcome to Firebase Introducing the next generation of Google Tag Manager and Tag Manager 360 for Mobile Apps Google Tag Manager is known for making it easy to deploy and manage analytics, remarketing, conversion tracking, and other types of tags across your websites and apps. And with the introduction of Firebase � Google�s new platform for mobile developers across iOS and Android � using Tag Manager or Tag Manager 360 to configure your in-app measurement has never been easier or more powerful! Yesterday at Google I/O, we announced that we�re expanding Firebase to become a unified mobile developer platform designed to make it easier than ever to build apps using Google�s products and services � and Google Tag Manager is one of these services! The latest version of Tag Manager and Tag Manager 360 for mobile apps has been designed to work with Firebase and to extend its capabilities for both developers and marketers. Unified in-app instrumentation At the heart of Firebase is Firebase An...